Pricing & Postage

Pricing Guide

It can be difficult to know what price to sell an item for. So, here’s a simple guide to help you.


New (% of original RRP)

Like new


















Baby Equipment








  • Many clothes will be available from their original retailer at 50% off in the sale.  Therefore, even new clothes may only be worth 50% of original retail price.
  • Bundles mean you should accept a lower price for a group of items.  This is a more convenient way to sell a collection of clothes or toys, but will mean you might earn a bit less.  You can always list items individually, but offer to combine postage.
  • The price you list an item for should reflect how much you want to sell it.  e.g. If you just want to clear some space at home, go for a low price and see if someone will come and get it.  Or consider offering the item as a Freebie, or selecting 'offers considered'.
  • Have a look on some of the big selling websites (you know the ones!) and see what things sell for there.  Make sure you find items that actually have bids on them.  And make sure the item is genuinely comparable - e.g. same condition, same postal options, similar location acc
  • If you live somewhere a long way from high population areas - e.g. Cornwall - you might find you have to price items lower, if you want collection only.  This is because people will probably have to travel quite a long way to get the item, and will factor this into what they are willing to offer.
  • If you are not sure what your item is worth, make a best guess, and see if you get any offers.  You can always reduce the price if no-one gets in touch after a few weeks.
  • Be realistic.  An item is only worth what someone is willing to pay for it!  Even if you paid hundreds of pounds for your buggy, you might only find someone willing to offer £50.  At the end of the day, your item is only getting less valuable with time, and £50 is better than a loft full of stuff!

Postal option

We think it’s best if mums are free to decide how much to charge for postage. You might want to take into account the effort taken to package something up, and time to go to the post office etc. Or you might decide to offer free postage, to attract more interest.

The Royal Mail has a price guide for different postage options, and package sizes.  See here

Try to package your item into the smallest shape and weight category (follow the guide below).

UK size and weight guide.

Small Parcels not exceeding: Length: 45cm Width: 35cm Depth: 16cm Weight limit: 2kg

Medium Parcels not exceeding: Length: 61cm Width: 46cm Depth: 46cm Weight limit: 20kg

Large Parcels not exceeding: 1.5m length and 3m length and girth combined. Weight limit: 30kg. Only available on Parcelforce Worldwide services.

For rolled and cylinder shaped parcels, the length of the item plus twice the diameter must not exceed 104cm, with the greatest dimension being no more than 90cm.

Different postage options you can choose:

Postal option



Compensation limit

Approximate cost (2nd class)

UK Standard (for small or medium parcels)

Cheapest option, can take proof of postage.

Can’t take proof of delivery.

Does not protect seller from buyer claiming it hasn’t arrived.


£2.85 small parcel

£4.95 medium parcel (up to 2kg)

UK Confirmed (Signed for) for small or medium parcels

Protects seller from buyer claiming item hasn’t arrived (proof of delivery).

More expensive, so might put off potential buyers.


£3.95 small parcel

£6.05 medium parcel (up to 2kg)

Parcelforce Worldwide

You can sell large parcels though this service.

More compensation available.

Cost of delivery might make sale unlikely.


£11.99 - up to 2kg

£12.98 - up to 5kg

£16.40 - up to 10kg

Other parcel delivery companies (e.g. parcelmonkey)

You can have your item collected from your house (or drop off).

Can be cheaper than Royal Mail for larger items.

You may or may not be able to take proof of delivery (check their T&Cs).

Therefore, may or may not be protected from buyer claiming it hasn’t arrived.



Why do you set a limit of postal cost?

One Baby Owner allows a maximum postage charge of £15. This is to discourage sellers from listing their items for very low prices, but having extremely high postage charges. It is also to encourage sellers to offer cash on collection for items which are more expensive to post.

If it is really going to cost more than £15 to have an item delivered - you can include the likely extra cost into the listing price of the item, or allow the buyer to arrange their own courier.

Should I send an item by recorded delivery?

This depends on what would happen if something goes wrong.


You sell a T-shirt to another mum. She pays you £3 via PayPal for it, plus the postage cost. You take proof of postage.

BUT She says she didn’t receive the item. Although you have proof of postage, you don’t have proof the buyer received it. So, you can’t be sure either way. You can try to get compensation up to £20 from Royal Mail, but if your buyer doesn’t communicate with Royal Mail you won’t receive this. The buyer is entitled to escalate the dispute through PayPal, and may receive a full refund.

Therefore, you stand to lose the cost of the item, and the postage cost. For low cost items, this may be a risk worth taking. After all, most mums will be decent and honest (we hope!). But for expensive items, you might prefer the security of having proof of delivery.

If you have proof of delivery, the buyer cannot claim the item has not been received, and is not eligible for a refund through PayPal.

What if I’ve sent the item by standard delivery, but the buyer says they haven’t received it?

When posting something, take proof of postage. If there is any problem with the buyer not receiving the item, you should do the following:

  1. Ask the buyer to check with their local sorting office and neighbours. Items that don’t need to be signed for are kept for 3 weeks before being returned to sender; signed for items for 7 days.
  2. RM does not consider anything lost until 5 or 10 working days after due date of delivery in UK (it depends on delivery class). Most sellers will therefore usually ask the buyer to wait until it is deemed lost before refunding/replacing. See here for rules on making a claim for a lost item.
  3. As you have a proof of posting (receipt with house number and postcode) then you can send them a scan/ photo to reassure the buyer it was posted. Once deemed lost, you will be able to claim for up to £20 with RM (£50 if you used RM Signed For or Special Delivery). You can go into your PO or make the claim online.
  4. You will need to attach a copy of the listing, the Paypal transaction and the receipt/ proof of postage.
  5. RM will contact the buyer to ask them to confirm non-receipt. If they don’t respond within 5 days you don’t get the compensation.
  6. If the buyer escalates the dispute through PayPal, then as you can’t provide a tracking number to prove delivery, the buyer will be refunded in full.